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Go Talk General Trading LLC

Go Talk General Trading L.L.C. is a premium partner for the UAEs top Telecom Operators since 2011. Since inception, we have consistently been amongst the top 3 channels for Consumer Post-Paid acquisitions. Over the last 10 years we have successfully built Direct sales, Retail, Tele-sales and Enterprise channels delivering quality sales experience to our Customers. We are an Integrated Telecom Services Company, with a prime focus on partnering Operators in their Customer acquisition and Life Cycle Management journey.

Our team consists of 100+ sales professionals and an experienced back-end team that contribute to over 50,000 Customer acquisitions for partnered Operators in a year. We are partnered with various retail outlets, Hypermarkets and Government Agencies allowing us to capture the UAE market with 40+ individual stores that are all regulatory compliant and various new locations being added every month.

About Us

Go Talk General Trading L.L.C.

Policy

Our Strategy

To develop our team and grow quality customer acquisition for Etisalat.

Our Vision

To be the leading and most results-driven authorized channel partner of Etisalat, building on a legacy of trust, operational excellence, and high goodwill, while driving sustainable growth through innovation and strong partnerships.

We're Working With

Our Retail Partners

Our Strategy

Founded in 2011, GoTalk General Trading LLC began its journey as a telecom channel partner in the UAE. Over the years, the company evolved steadily, expanding its capabilities and market presence. In 2019, GoTalk strategically aligned itself as an exclusive channel partner of Etisalat Telecommunication, strengthening its focus on operational excellence and customer experience. IToday, GoTalk operates 60+ kiosks and 17 franchise outlets across all Emirates, supported by a strong workforce of 350+ employees and a robust back-end structure that ensures consistency, compliance, and efficiency.

Our operations span major malls, supermarkets, hypermarkets, community centres, and government locations, allowing us to serve customers were accessibility and trust matter most. As we grow, we continue to explore diversified partnerships and new business opportunities within the UAE, guided by innovation and long-term sustainability. At GoTalk, we strongly believe that people drive performance. We foster a friendly, inclusive, and home-like work culture where young talent is encouraged, supported, and given clear opportunities to grow.

Our Management

Shameena Saleem, Managing Director

Sibi Sam, Director

Established Entrepreneur with over 10 years of experience in the UAE Telecom Industry. Winner of the KMCC Entrepreneur Award, featured in the 'Top 100 Most Influential Malayalees in the UAE'.

25+ years experience across India and UAE with Sales & Distribution, Marketing, Retail in Vodafone India. Mcommerce and Business development in top-ranked NBFCs.

GT Chronology

Management

Chronology

2011

Joined as a channel Partner for Du Telecom where we got established as the leading partner for consumer Post-paid

2014

Signed up with Etisalat as indirect sales partner

Successfully operated across 7 countries inside Airport departure (Philippines, India, Pakistan, China, Japan, Saudi Arabia, USA and through tie-ups with Spice Jet, Cathay Pacific and VFS Global) with sale over 10,000 Visitor Lines monthly. Forced from competition to stop due to new TRA rules

Subsequently started the Post-paid business